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CREATIVE SERVICES DIRECTOR – KCTV at Gray Television


About Gray Television:Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television households.We constantly strive for excellence. Through upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and development of the best and brightest employees in the business.About KCTV:KCTV5 is the CBS affiliate, serving the Kansas City metropolitan area.Job Description/Summary:If you love to produce cut-through creative and strategic planning is in your blood—then let’s talk! Gray-owned, KCTV5 in Kansas City is looking for an exceptional leader ready to show what you can do with the Super Bowl, The World Cup, The Chiefs, and CBS programming. That’s right, you’ll have one of the biggest platforms in the country to develop, design, and launch a new station brand worthy of Kansas City. We need an in-house marketing champion who thrives on rallying the troupes. A creative manager who has fun creating fresh, engaging, research-driven marketing campaigns that move the needle. Plus, you get to live in one of the greatest cities in the U.S. (If you know, you know!)Duties/Responsibilities include (but not limited to):• Create, lead, and implement the brand marketing KCTV5/CBS and KSMO/MyNet• Provide inspiration and strategic direction to grow the skillset of our creative team• Manage the production of compelling images, sweeps, and special event campaigns for all platforms• Identify dynamic multi-platform strategies to increase all stations’ brand awareness and ratings• Oversee the creative team in the production of compelling brand-targeted station/news/weather images, targeted special reports, daily topicals, digital/streaming, programming, and special event campaigns for all platforms• Produce and post targeted social media marketing• Collaborate, manage, and execute dynamic outside media advertising efforts• Supervise promotional on-air inventory for daily logs and manage digital ad inventory• Liaison with network, syndicators, and Director of Community Affairs regarding local community partners and promotional activities• Attend outside community functions or meetings• Manage television promotional inventory on all platforms• Develop and monitor the annual department budget and expensesQualifications/Requirements:• 10+ years in station marketing/promotion/brand management• Must be creative, a compelling writer, and be able to use research to meet station goals• Works well with other station managers, and personnel to achieve success• College degree preferred or equivalent work experience• Equivalent military training from Defense Information School (DINFOS) and associated experience will be consideredCome join our dynamic team, if you feel you’re qualified, go to

https://gray.tv/careers#currentopenings

, you may type in the job title, station call letters, or click on

“apply now” , upload your resume, cover letter, and references.(Current employees who are interested in this position can apply through the

Gray-TV UltiPro employee portal )KCTV-TV/Gray Television, Inc. is a drug-free company.Additional Info:Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Gray Television prohibits workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.



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Antea Morbioli

Hola soy Antea Morbioli Periodista con 2 años de experiencia en diferentes medios. Ha cubierto noticias de entretenimiento, películas, programas de televisión, celebridades, deportes, así como todo tipo de eventos culturales para MarcaHora.xyz desde 2023.

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